Category Archives: Branding

Famous logo links past and present?

Do you recognize this typeface? Catull is a calligraphic-style font created for Berthold in 1982 by type designer Gustav Jaeger. Its faintly curved strokes and flat-nib serifs and terminals are natural characteristics of handwriting and convey a sense of age, warmth … Continue reading

Posted in Branding, Critique, Design, Logo design | 24 Comments